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May 24th, 2006, 08:30 AM #1Broad Match vs Exact Match
Anybody know how to specify broad match vs. exact match for keywords?
Maybe I'm blind or tired (or both), but I can't find it.
May 24th, 2006, 08:42 AM #2After you enter your keywordsOriginally Posted by NoWiresThe best things in life are not things at all...
May 24th, 2006, 08:46 AM #3
Use their bulk upload spreadsheets if you're using MSN - even if it's a small number of keywords. Once you've done it once (and learned how it works), it'll save you a ton of time thereafter and allow quicker (and more obvious control) over match type and corresponding bid.
Last edited by Donuts; May 24th, 2006 at 08:47 AM. Reason: added "(and learned how it works)" for clarity...
May 24th, 2006, 08:58 AM #4
July 7th, 2006, 11:02 AM #5
word of advice
- Join Date
- July 7th, 2006
On MSN for your single term words ... exact match is a better option, you pay less ... and you know your paying for exactly what the user typed in and clicked on ....
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