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June 10th, 2006, 11:03 AM #1
Paypal hurting conversion rate?
- Join Date
- June 10th, 2006
- Williamsburg, VA (USA)
Has anyone else seen or thought the extra steps in Paypal are hurting conversion rates? I'd be interested in hearing your thoughts on this.
Ps. Most software let's Authorize.net transactions go in one-step, but I recently had a customer complain that Paypal made him walk through 4 steps.
June 10th, 2006, 11:53 AM #2
- Join Date
- April 25th, 2006
- Virginia Beach
I have a brand new PayPal site and I have experienced a few Balks somewhere around the 2nd and final step. I think though most of that is because of some confusion on my free section and my paying section. (a few were also bugs in my system that I have since ironed out) All in all I like the PayPal experience even a novice like me can set it up and it is very well known so the customer feels confident.:gnome: [URL]www.gethsemenerose.com[/URL] :gnome: As for me and my SITE we shall serve the LORD!
October 16th, 2008, 01:29 PM #3
Some customers will walk away if they have to pay with paypal or any other 3rd party. Typically, if this is the first purchase for the customer, they are buying on impulse. Every second between the presentation and the close(payment) is time for the customer to click the little (x) or go somewhere else. It's should always be about making the customer complete the card process as seamlessly and effortlessly as possible. When you do this, your conversion rate increases and so does your profits!
October 16th, 2008, 02:20 PM #4
These are two year old threads!!!!
And guess what more? It's Wrong information also ... offering the paypal checkout or checkout with Google actually aid in conversions ... so stop spreading misinformation. Additionally, your profile spam run is noted - you get a ban warning.
October 17th, 2008, 08:55 AM #5facts.
I could see if you have both a gateway and a 3rd party, then it would increase conversion rates. When deciding whether to use a 3rd party or to use a gateway, customers will usually trust a gateway before going through the hassle of going through a 3rd party, setting up an account, getting verified, etc.
Ban me if you want.
October 17th, 2008, 09:32 AM #6
You could see it? Oh how wonderful!
Obviously paypal or google checkout options aren't what you sell so that's why the FACT that they do aid in conversion isn't the drum your beating. So I suggest you a) provide whole truths and not half truths to make your service or offering better, you'll have much more longevity in the marketplace and 2) kill the attitude, I'll ban you if you continue along this path, I don't want you to so I provided a correction ... I'd much rather have a valuable member who is knowledgeable and who actually helps merchants instead of using those words for their company name. Make sense?
October 17th, 2008, 10:12 AM #7
Originally Posted by HelpmerchantsDeborah Carney
- Join Date
- January 18th, 2005
TeamLoxly.com BookGoodies.com ABCsPlus.com
By Heyder in forum Midnight Cafe'Replies: 14Last Post: April 10th, 2004, 07:04 AM