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Thread: The ROI on PPC vs. Affiliate Marketing:

  1. #1
    Outsourced Program Manager Chris -  AMWSO's Avatar
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    Cool The ROI on PPC vs. Affiliate Marketing:
    Marketing Experiments holds an online conference this week with the question of :

    Which gives the best return on your investment - Pay per Click advertising, or building strong affiliate partnerships?

    ====================================================

    Join the Marketing Experiments no-charge teleconference call THIS Wednesday, July 26th at 4:00PM, EST

    With declining ROI across many Pay Per Click campaigns, more and more companies are looking at affiliate programs to fill the gap in revenues.

    Call in at 4:00PM EST this Wednesday, July 26th, and find out how to build strong affiliate partnerships.

    There is no fee to attend the call.

    Reigster Here or Read more here
    ====================================================

    Should be an interesting call to join in on !

    Cheers

    Chris
    Affiliate Marketing by AMWSO. Skype - chrissanderson ::: TEL 1-720-336-1784 ::: www.amwso.net
    Join our affiliate programs :Vaper Empire, Iolo, Art of Tea, or See ALL our Programs here

  2. #2
    Outsourced Program Manager
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    These guys are based in Jacksonville, FL. So I drove up a couple months ago and met them. They are an unbelievable team that devoted themselves to studying online marketing.

    I've attended every teleseminar that I could, and am really looking forward to this one.

  3. #3
    Outsourced Program Manager
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    This is in 45 minutes, so bump...

  4. #4
    Outsourced Program Manager
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    Did anyone else call in? Any thoughts?

    I thought it was a pretty basic call. They really missed a lot, which is strange because they are usually so thorough.

  5. #5
    Lite On The Do, Heavy On The Nuts Donuts's Avatar
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    I didn't call in but am looking forward to reviewing whatever they may post afterwards about this topic.

    Nothing there yet (except notices of webinar, now done) at:
    http://www.marketingexperiments.com/

    They are excellent source of information and I enjoy reading their reports!

  6. #6
    Moderator MichaelColey's Avatar
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    It seems like a pretty basic thing to me.

    Affiliate marketing will return a fairly consistent ROI.

    PPC will be all over the board depending on the skills of the person doing the PPC. For most merchants, I would expect the ROI on PPC to be lower than the ROI on affiliate marketing.

    I really don't see how you can compare the two, but maybe I'm missing something. A good merchant should be doing both.
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
    "Education is the most powerful weapon which you can use to change the world." Nelson Mandela

  7. #7
    Outsourced Program Manager Chris -  AMWSO's Avatar
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    Did seem superficial, perhaps they plan to do more in depth in future presentations.
    Affiliate Marketing by AMWSO. Skype - chrissanderson ::: TEL 1-720-336-1784 ::: www.amwso.net
    Join our affiliate programs :Vaper Empire, Iolo, Art of Tea, or See ALL our Programs here

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