View Poll Results: What is your Average CPC for successful campaigns in AdWords?

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  • CPC > .70

    1 8.33%
  • CPC .60-.70

    0 0%
  • CPC .50-.60

    0 0%
  • CPC .40-.50

    0 0%
  • CPC .30-.40

    2 16.67%
  • CPC .20-.30

    4 33.33%
  • CPC .10-.20

    5 41.67%
Results 1 to 6 of 6
  1. #1
    Comfortably Numb John Powell's Avatar
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    What's Your Average CPC for AdWords?
    There are guesstimates out on the web of avgCPC for AdWords, but they include merchants of all sizes and it seems pretty useless to me. Maybe its not to the more seasoned here.

    What I am curious to see is how much is your average CPC for just AdWords not factoring the $1, $5, and $10 dollar stuff of late. I'm not talking about merchants, but just affiliates. People that didn't start a week ago. It doesn't have to be exact, but just an educated guess of an average across all successful campaigns.

  2. #2
    Lite On The Do, Heavy On The Nuts Donuts's Avatar
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    Averaging the variety of stuff that I have would be pretty meaningless I think. Some stuff is cheap, some is expensive. Even within some specific stuff, I've carved out some nuches that are low while many are high. My bids range from $0.10 to $4.25 a click, but what I doubt anyone can find anything meaningful or useful in this stat. Since the average is across adwords accounts (as well as sites and techniques - domain bound aff, direct-to-merchant ppc, etc), I'd have to go calculate the average, and it's not a simple average since each's size is different. So I'm blowing off the math...

  3. #3
    More Cheesier Than Ever Cheesehead's Avatar
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    I am not seeing the $10 per click "recommended" for a few of my keywords to activate them. What is going on?
    This World is Not My Home
    We're gonna go inside, we're gonna go outside, inside and outside. . . And then we're gonna go go go and we're not gonna stop til we get across that goalline! Quotes from the movie Rudy, 1993

  4. #4
    Moderator MichaelColey's Avatar
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    I was going to make the same comment about an average being pretty meaningless. Mine range from $0.05 to $2.
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
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  5. #5
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    There should be a choice for under 10 cents. Before the quality thing, most of my clicks were under .10, a few around .15 and for a jewelry site I was experimenting with, the clicks were around 35.

    I never went higher than that. I was doing really well, too.

  6. #6
    Comfortably Numb John Powell's Avatar
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    Thanks to all who made comments on this poll. The feedback on the range of ad costs was helpful.

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