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  1. #1
    Affiliate Manager Lionstail's Avatar
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    With a recent post describing the speculation that Google may soon go public, I'm again getting nervous about the extent that my sites are Google dependent. If they were to go over to pay per clicks like so many before them or drastically change their algorythm, I'd see a marked decrease in commissions.

    I'm curious to hear how dependent the rest of the ABW crew is on Google. Are most of you likewise google based or are you far more diversified?

  2. #2
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    I'm very Google dependant (80-90%) , but I have no fear they will change to PPC. If they do, they'll lose their popularity very very fast, resulting in big chances for other searchengines (Teoma?).

  3. #3
    Pimp Duck popdawg's Avatar
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    I am fairly new to the search engine/affiliate world.
    I have learned a lot over the past few months about not being too dependant on the big G. The problem is building a site from scratch and having a budget of quite literally 0$ you go with the free directory and se submissions. Dmoz accepted my site, but nothing really happened till google crawled me.
    Now, about 85 - 90% of my traffic is coming from Google. Since learning not to put all my eggs in one basket, I have actually had my Google dependancy drop down from just above 95% of all traffic coming from them 2 months ago.
    If things change with google, I am hooped and it is a little scary. It should be for anyone just starting out and scrapping by with budgets like mine. She is really the most effective way to make it right now.
    The odd thing is I work my butt off to get pages that AOL, yahoo and other se's like and what happens?
    Google supplies them now.
    She's like the microsoft of SE's. She's everywhere and it's only a matter of time till they start trying to dictate.
    Course I'll be honest. If google says jump I'll ask, "can I land now?"

  4. #4
    Action Jackson - King of the World
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    Google is also my primary source for traffic. I am however, starting to see more and more results from Yahoo and AOL [img]/infopop/emoticons/icon_smile.gif[/img]

  5. #5
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    Jack, you see traffic from Yahoo and AOL because Google supplies secondary results to Yahoo and AOL uses Google for all its search results.
    <IMG src=http://www.abestweb.com/ubb/icons/icon7.gif>

    [ 08-02-2002: Message edited by: johnniebry ]

  6. #6
    Pimp Duck popdawg's Avatar
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    Whats odd to me is that AOL now gets their reults from google.
    Yet for the last 3 days AOL has been crawling me silly. Worse than google silly.
    20+ bots going through and going deep.
    I know google supplies now, so why is AOL crawling me like this?

  7. #7
    Action Jackson - King of the World
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    true, but doesn't it show in my stats as coming separately from Google?

  8. #8
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    yeah it'll show in the stats as aol. I never got any traffic from aol until google took over. If you see any traffic from aol, netscape, att, iwon, earthlink, and more, it's basically google, since they power the search for all of those. If you rank good in google, you will well on those sites too.

  9. #9
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    I run a fairly popular content site.

    When altavista was the search engine - we got 1-2,000 people a day from altavista. Now we get 1-200.

    But now from google we get 3-4,000 new people every day.

    We are just as listed (if not more) in alltheweb, but only get minimal traffic. But if google changes to destroy their relationship with their visitors, maybe we will get more?

    It has changed, it has always changed, but someone will come in and be the big thing and then everyone will work to fit how they spider sites. So if there is a change, it will be a change in who your optimize for, thats all. Dear god, I remember getting most of my hits from infoseek at one point (how was that for destroying a brand?)

    Saying that, I don't think google will screw it up. They have always been centered around, what is good for the end user is good for them.

    Chet

  10. #10
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    Yeah i think Google will remain strong as long as they remain a "search engine" and not a portal such as aol, lycos etc.
    Browser relationship:
    Google - Internet Explorer
    All other search engines - Netscape
    Meaning i think more and more Google is just taking over like IE did. I don't see anybody right now making Google nervous at all.

  11. #11
    ABW Ambassador Andy's Avatar
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    The important aspect to remember about search engines is they cannot maintain their popularity if the results they return aren't relevant.

    The pay to get listed concept eliminates many of the best resources on the Internet, simply because the site owner won't or can't pay. So, the results those SE's return are less relevant, and they lose customers.

    I would hope Google is aware of this critical factor of its success, and won't start messing around with it. If they do, another SE with better results will pop up to take its place.

    I can't remember the last time I searched Alta, or AOL for that matter. I am seeing lots more AOL traffic since the Google-AOL wedding, though. [img]/infopop/emoticons/icon_smile.gif[/img]

    Andy

  12. #12
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    And I thought I was the only one. I am at 90+% traffic from Google, and I can never see myself paying to be in a search engine.

    I have read all the comments. Are there any other true Search Engines out there?

    Kevin

  13. #13
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    Having 90%+ of your traffic coming from only one source is not a good position to be in. What if your site is down when Googlebot crawls it and you fall out of next month's index - you will lose almost all your traffic and, by extension, a pretty huge part of your income.

    There are other search engines that are worthwhile, notably MSN and Yahoo. My view is that all SE traffic is valuable - you may not get much traffic from Lycos or AltaVista, but if you can't turn an investment of $12 (for Lycos inclusion) into a profit over one year, you shouldn't be in this game.

  14. #14
    ABW Ambassador Ron Bechdolt's Avatar
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    Google is my top referer, but is only 22% of my total refered traffic.

  15. #15
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    Here is some practical advice:

    Never quit your day job if you rely on free traffic for a major portion of your online income.

    I have been at this over three years, and during that time, my "free" traffic has gone from torrent to trickle four times.

    It's actually been awhile since the last major shake-up. The optimists among us will say "finally, things have stablized".

    The pessimists (and the old-timers) will say "time to batten down the hatches, friends, were due for a really big blow."

  16. #16
    ABW Ambassador Doc Sawyer's Avatar
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    Because of an inept mistake I made in January, Google pretty much dropped all my pages in February. I figured out what I did and corrected it to be ready for March but Google didn't re-index until April.

    That is when I said to myself, "F*** Google" and tried to mine other SE's.

    Today, 20% of my traffic comes from Google including Yahoo/Google. If traffic from them picks up fine, if not fine too.

    Google stinks compared to Inktomi. By the time pages make Google, they are nearly a month old. Overstock and Tiger product links are already sold out or obsolete by the time Google picks them up.

    Inktomi refreshes in 48 hours. Make a mistake? Correction is two days not two months. Make a great page? Rewards in two days not two months.

    I keep waiting for the new Google that will refresh on a continuous basis. GigaBlast proved it could be done. The once-per-month updates are relics of the 540mb hard-drive days. Google is antique technology living off its former glory.

    Just my two cents...

    Doc

  17. #17
    Chick with Brains Tracy's Avatar
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    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>The important aspect to remember about search engines is they cannot maintain their popularity if the results they return aren't relevant.<HR></BLOCKQUOTE>

    I agree! I think that Google has become so popular because people like the results they get when they search there. Altavista has totally lost it, and the fact that they have all those pop-ups when you visit them now can only drive people away.

    About 80% of my traffic comes from search engines. Of that, 50% is from Google, and 20% is Yahoo.

    Surely, Google is aware that the reason they are so popular is because they provide relevant results. Isn't that what a good search engine is supposed to do?

  18. #18
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    I look at it this way.. If Google can give you traffic right now, take it for all it's worth.. If things change, change with it.. Simple Really [img]tongue.gif[/img]

  19. #19
    ABW Ambassador
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    I too have had a crazy ride on Google in the last few months (Jan, Feb and May had hardly any Google traffic). That is NOT Fun. However, whatever doesn't kill you makes you stronger, and for now I'm smiling.

    I agree, take everything you can get from Google and love it while it lasts, but in the meantime work to build other supports for your emerging empire. Other SEs, PPC, drumming up more links, building mailing lists, offline promotions, finding ways to co-operate with other sites, etc, etc.

    Our new mantra: Diversify, diversify, diversify, diversify ...

    There will always be ups and downs, but intelligent diversification will add some stability under it all.

    Elisabeth Archambault

  20. #20
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    Well it is true. I am a weekend warrior, still building up my site. And I admit to being a novice at this point.

    I checked out Lycos and they charge currently charge $18 membership plus $12 for one URL for a year. $30 ($18/yr and $12 for 1 page)

    Inktomi: First URL costs $39.00/year.
    Each URL thereafter costs $25.00/year. Their definition for a URL appears to be your whole site.

    But all your comments have made me rethink things. I will have to put down some bucks eventhough my site ain't makin' money yet.

    Kevin


    null

  21. #21
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    >> Their definition for a URL appears to be your whole site.<<

    Just to be clear -- their (Inktomi's) definition of a URL is a URL. Every page on your site is a separate URL. Every page on your site costs $25 to submit to Inktomi (after the first one at $39). No spidering.

  22. #22
    ABW Ambassador
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    Regarding Inktomi: effective sales pages will pay for themselves many times over, if Inktomi decides to like them. You can tweak as often as it takes to make Inktomi like them, and you can swap URLs within the same domain, too.

    A word of caution: Inktomi says that paid inclusion makes no difference to their free spidering, but many webmasters report that if they pay to have a few pages indexed, Inktomi never, never, ever seems to get around to looking at the rest of their sites for free indexing. I'm one of those ...

  23. #23
    ABW Ambassador Andy's Avatar
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    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>A word of caution: Inktomi says that paid inclusion makes no difference to their free spidering, but many webmasters report that if they pay to have a few pages indexed, Inktomi never, never, ever seems to get around to looking at the rest of their sites for free indexing. I'm one of those ...
    <HR></BLOCKQUOTE>

    I've heard that as well. If you start paying, and want 100 pages indexed, you'll have to pay for each of them. However, to keep their results relevant, they will index complete non-paying sites. Go figure.

    I've never paid Inktomi, and I won't ever pay them, but little Slurp seems to hit my site quite frequently. Can't say I get a ton of traffic from them, but I know my site is listed because I do see referrals.

    I might be way down on the list, but a few people are managing to find me...

    Andy

  24. #24
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    50% of my traffic comes from Google, I like them as long as Mr. Google likes my site. But I must also admit that it takes them too long (sometimes one month is really too long) to refresh the data. But, it's free.

    As for PPCs, I don't know what to think about them. In fact I have stopped using PPCs simply because I can't justify the advertising cost. Not that I don't make a profit, but the ROI is soooo low compared to using Inktomi.

    It's true that it's important to diversify, diversify product lines, diversify merchants, diversify search engines and any other advertising channels. But I'm not keen on burning money on advertising for the sake of advertising. Test the water before you dive into it.

  25. #25
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    Buckwork and Andy mentioned...

    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>A word of caution: Inktomi says that paid inclusion makes no difference to their free spidering, but many webmasters report that if they pay to have a few pages indexed, Inktomi never, never, ever seems to get around to looking at the rest of their sites for free indexing. I'm one of those ..<HR></BLOCKQUOTE>
    Yup, I'm having the same problem too, which is why I never intend to use Ink paid submission again (unless they change this).

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