An Affiliate Christmas Story
I felt a calling to write about my experiences for the last 3 months, and thought ABW was the perfect medium to share it. (If I keep this up, I might need a blog).
These last few months have been rocky for me personally, those of you who know me well, know my trials and tribulations. But I've come out a stronger man, as Rocky says in his latest flick "It's how many punches you can take, and still keep moving forward" (or something like that). However, my professional life has been a tremendous success, due mostly to you, my Abestweb friends and family.
I started just about 5 months ago with my first new client, TysToyBox.com. Their program has grown over 5 fold since Suluta assumed the management, despite (or should I say "because of") kicking out Ebates, Upromise, and ShopAtHomeSelect. Further, sales on TysToyBox increased 250% versus last year Christmas time. And if you remove the "sales" by the parasitic affiliates that were booted from the program as of my start date, we actually increased 300% over December of last year.
My odyssey continued as I attended the ShareAsale think tank. It received many praises here, but I don't think anyone benefited from it as much as Suluta did. The gathering of so many ethical minded powerhouses was overwhelming, but it landed us our next 2 clients, StuffedArk.com and Kiyonna.com.
Shareasale is an anomaly in our industry right now. It is living, breathing proof that a network does not need to be greedy to be successful. I have to admit that I too was skeptical initially as to whether ShareAsale merchants can deliver any volume. But boy did I become a believer. Again, I know it was the Christmas Holiday, but sales were (and continue to be) flying in from every direction. Honest affiliates sending value added sales. Sites that are rich in content and high on traffic. It was a true wonderland.
As I write this, I have two new merchants in the early phases getting ready to launch. Merchants that will receive the same attention and care as all other Suluta merchants, weeding out the bad and rewarding the good, resulting in yet another merchant with exponential growth. So again, I wanted to thank you, because you helped make this possible.
My motives in sharing this with you are many. But here are the most important two. First, I invite you to join any of our wildly successful programs. Second, and more important for our industry, is that this is fact based proof that clean programs can not only survive, but will prosper. I invite other AM's and OPMs to share their program success stories, as a thread that can be shown to those who we as a community are trying to "convert".
Happy Holidays to you all.