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  1. #1
    Newbie
    Join Date
    January 18th, 2005
    Posts
    43
    Intermediate tracking sites for Affiliates
    I have noticed that some Adwords advertisers have this set up:

    Adwords > tracking site > actual site

    ...where the tracking site just logs the stats and then they are immediately redirected to the actual site.

    Questions:

    1. Why would they do this and not just track from the actual site?

    2. Is this against Google's (MSN's/Yahoo's) TOS since you are not directing them immediately to the landing page but instead going via an intermediate page?

    3. Would this affect your quality score?

    4. How do they do the redirect (or what is the best way)? Is it just a php header('Location:PlaceYourURLHerer') command? Or do they do something different?

    Thanks,

    Jon

  2. #2
    Full Member
    Join Date
    January 18th, 2005
    Location
    Mebourne, Oz
    Posts
    257
    This is commonplace, especially for PPC management companies.

    If you are directly linking to a merchant, it's the only way you can check for clickfraud. We have never had any problems regarding TOS and QS. Google only cares about the final page where the searcher ends up, not the redirects that precede it.

  3. #3
    Newbie
    Join Date
    January 11th, 2006
    Posts
    22
    >> Why would they do this and not just track from the actual site?

    Could it be for "Click Fraud" tracking?

    --Brian

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