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  1. #1
    Newbie tlcpro's Avatar
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    Post Article Marketing
    Whether you have a product or service to sell, no matter how great it is, people generally don't respond to hype, especially in the form of the written word. Which makes it all the harder for Internet marketers, being that the written word is the most often used form of online advertising.

    The use of video and other images are not as effective as many would have you believe either. Most of these types of presentations are based in hype as well. The online advertising solution that overcomes the hype hurdle is, of course, article marketing.

    What makes article marketing so effective? The reasons are many... Let's look at a few of them.

    First, people these days are looking for solutions to problems they face or needs they want met. They are also very hard pressed to part with their cash, in order to try something new. What people want is information. Article marketing gives it to them. Most people want information so that they can make an educated decision before spending money on anything. They don't want to be pitched.

    Second the whole concept of article marketing targets your audience and provides that audience with the information they seek. After they've been impressed by the information they've read, they click through to your web site and your site should close the sale.

    Targeting your audience is a major step in increasing sales. Why waste time marketing to a million people who are looking for something you do not have to offer them? Article marketing targets your audience in a way that no other online advertising medium can.

    For one thing, writing articles about your product or service and submitting them to article directories and ezines is free. Articles are then exposed to the people looking for that particular type of information. For example: You write an article about keeping your cat healthy. Publishers who have newsletters or ezines that are targeted toward your topic may publish your article to be read by a list of cat owners; your target market. (If you're not a good writer, hire one. You don't want poor writing to turn people off.)

    Another benefit to article marketing is the implementation of RSS feeds. If you can get your article syndicated on an RSS feed, and it is properly written for keyword optimization, you will find yourself in the search results from search engines, again putting yourself right in front of your target market.

    Search engines don't index and rank advertisements, like classifieds, but they do index and rank content; keyword specific articles. Furthermore, the fastest way to get your article indexed by search engines is to publish it to an RSS feed. Why? Because search engines look for fresh content and because RSS feeds are dynamic in their ability to frequently update, and with a little help from pinging services, the search engines crawl feeds more often than every 30 days. Static web pages however, are crawled in 30 day intervals.

    Article marketing also gives you the opportunity to establish credibility with your targeted audience. Provide them with the information they seek, in a way they can understand, and a link to your site, and you've got a much greater chance of obtaining a new customer/client than if you'd thrown a bunch of hype at them. Article marketing allows you to become a Trusted Information Provider, and when your customers trust you, they will refer you to others.

    Article marketing is not the only online advertising solution available, but it is one that can give you an edge over other Internet marketers.

    Copyright 2007, Trina L.C. Sonnenberg
    Last edited by Trust; January 22nd, 2007 at 03:13 PM.

  2. #2
    notary sojac Herb ԿԬ's Avatar
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    >>>Static web pages however, are crawled in 30 day intervals. <<<

    and the authorative source for that is?

  3. #3
    Newbie tlcpro's Avatar
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    Aside from the fact that it has been common knowledge for years now, all you have to so is go to the search engines and read their submission terms. They all state that the minimum wait to be crawled, unless you pay them, is 30 days. Sometimes it can be longer. Google, for example, will recrawl a site it has already indexed in 30 day intervals.

    If your site has never been indexed, it will take an actual submission request and can take up to 6 months to be crawled and indexed.

    Trina

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    notary sojac Herb ԿԬ's Avatar
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    I questioned it because I thought it was either too vague or too broad. There are many search engines and they are obviously not in lock-step.

    Also, google's crawl routines, for one, have changed in the past couple of years. The statement does not define the word "crawl" and I've seen individual pages visited by google more than once per day.

    Fascinating subject . . .

  5. #5
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    Quote Originally Posted by tlcpro
    Aside from the fact that it has been common knowledge for years now, all you have to so is go to the search engines and read their submission terms. They all state that the minimum wait to be crawled, unless you pay them, is 30 days. Sometimes it can be longer. Google, for example, will recrawl a site it has already indexed in 30 day intervals.

    If your site has never been indexed, it will take an actual submission request and can take up to 6 months to be crawled and indexed.

    Trina
    ? You pay who to crawl? And if your site has never been indexed you don't need "an actual submission" request. You just need links. You might submit your site and it might get crawled, but you need links to get fully indexed and to rank well.

  6. #6
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    Quote Originally Posted by tlcpro
    Aside from the fact that it has been common knowledge for years now, all you have to so is go to the search engines and read their submission terms. They all state that the minimum wait to be crawled, unless you pay them, is 30 days. Sometimes it can be longer. Google, for example, will recrawl a site it has already indexed in 30 day intervals.

    If your site has never been indexed, it will take an actual submission request and can take up to 6 months to be crawled and indexed.

    Trina
    Hmmmm, not by what I've seen. When I first started doing this one problem I had was being crawled before the site was finished. The robots file is the first thing I put up now.

    My sites are crawled on 7-10 day intervals usually.

    https://www.google.com/webmasters/to.../en/about.html

    Will give you your crawl stats.


    http://www.google.com/addurl/?continue=/addurl


    Will usually get you crawled in less than a week.


    Where are you getting your information from? The links above are just one example of one search engine. They all have them. Without a doubt my sites are crawled far more often than your statements. Oh I get it. Article marketing.

    I think you'll find this forum is filled with people who actually know the facts.

  7. #7
    Newbie tlcpro's Avatar
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    True, Google's algorithyms (sp) change a great deal, but they crawl web sites that do not contain dynamic content in 30 day intervals. That has remained the industry standard.

    Google does not visit static web pages on a daily basis; therefore they do not visit more than once per day. What I think you might be thinking of is how many times someone visits a site from a Google search result.

    If someone clicks a Google link, from a search, to visit a web site, the referring URL will be Google's.

    Web sites that do contain dynamic content, like RSS feeds, will be crawled more frequently because the content changes regularly. Plus, RSS feeds, if you have the right server, have a nice little feature that allows them to notify search engines that new content has been posted and they should come take a look at it right away. It is called pinging.

  8. #8
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    "but they crawl web sites that do not contain dynamic content in 30 day intervals. That has remained the industry standard."

    Not sure where you're picking up that misinformation from, just have to read Google:

    http://www.google.com/support/webmas...439&topic=8523

    "Google's spiders regularly crawl the web to rebuild our index. Crawls are based on many factors such as PageRank, links to a page, and crawling constraints such as the number of parameters in a URL. Any number of factors can affect the crawl frequency of individual sites."

  9. #9
    notary sojac Herb ԿԬ's Avatar
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    Quote Originally Posted by tlcpro
    Google does not visit static web pages on a daily basis; therefore they do not visit more than once per day. What I think you might be thinking of is how many times someone visits a site from a Google search result.
    I'm required to peruse the log files from three shared servers every day. I know which is a google visit as opposed to someone's search (or even Adsense) hit.

    I also know from keeping up with Matt Cutts' blog at google that google no longer does many deep crawls. Instead, the extracted information is built up over time and comes from shorter crawls.

    You should (if you haven't already) see the fun when the Goog (or several other engines) discovers a site has a fresh instance of a GoldenCAN link for a merchant. Goes crazy following the path down from level to level, then has to come back again to the upper level pages looking again, as if not to miss any new links. I haven't seen the activity slow by much over time.

    [edited to add:] must qualify that: now I'm talking about dynamic pages.

  10. #10
    Newbie tlcpro's Avatar
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    crawling
    Quote Originally Posted by Schooner
    Hmmmm, not by what I've seen. When I first started doing this one problem I had was being crawled before the site was finished. The robots file is the first thing I put up now.

    My sites are crawled on 7-10 day intervals usually.

    https://www.google.com/webmasters/to.../en/about.html

    Will give you your crawl stats.


    http://www.google.com/addurl/?continue=/addurl


    Will usually get you crawled in less than a week.


    Where are you getting your information from? The links above are just one example of one search engine. They all have them. Without a doubt my sites are crawled far more often than your statements. Oh I get it. Article marketing.

    I think you'll find this forum is filled with people who actually know the facts.
    Those are some nifty tools.

    What kind of content does your web site have? How often do you update your content? Having a robots.txt file does help quite a bit, because the whole purpose of the file is to attract search bots. Just having links on your site, or even links back to your site means nothing, unless they are links that are relevant to your content.

    The whole point to the article I posted is that when you use articles, particularly syndicated articles, for marketing, you can be indexed faster and appear in search results, if you've done it right, in a matter of days, not weeks.

    For example: I wrote three articles focused on the keyword string: article marketing, online advertising. A few days after posting them to my RSS feed, I was listed on Google's page 1, three separate times, for that string. I just had another look and I am still on page one. My web site gets crawled very often because it contains dynamic content. I have my feed syndicated on the pages.

    I have built a successful business around the whole concept and have many satisfied clients. I do know what I am talking about.

    Most search engines will let you submit your site for free, but if you want to get it listed quicker they all offer a paid listing option. If you submit your site and it is bot friendly, that can speed up the process too. Traffic to your site is also a factor. If your site gets a lot of traffic, the Ses will pay more attention to you, but as the rule of thumb, static web pages are crawled on 30 day intervals.

  11. #11
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    No offense, but I have a feeling you're just repeating something you read in some ebook.

    "Most search engines will let you submit your site for free, but if you want to get it listed quicker they all offer a paid listing option."

    Nope. The only one I know of is Yahoo. Google doesn't, MSN doesn't. They all have PPC which is different from the natural SERPS, what you're talking about.

    "Just having links on your site, or even links back to your site means nothing, unless they are links that are relevant to your content."

    Not true. It's better to have relevant/related sites link to you, but even good unrelated sites linking to you will help.

    "but as the rule of thumb, static web pages are crawled on 30 day intervals."

    Herb already explained that to you, I gave you a link to Google.

    "Traffic to your site is also a factor. If your site gets a lot of traffic, the Ses will pay more attention to you"

    ? If you have good incoming links, they will pay more attention to you and crawl you more often and deeper.

  12. #12
    ABW Ambassador MoneyBusiness's Avatar
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    Quote Originally Posted by tlcpro
    I have built a successful business around the whole concept and have many satisfied clients. I do know what I am talking about.

    ........

    Most search engines will let you submit your site for free, but if you want to get it listed quicker they all offer a paid listing option. If you submit your site and it is bot friendly, that can speed up the process too. Traffic to your site is also a factor. If your site gets a lot of traffic, the Ses will pay more attention to you, but as the rule of thumb, static web pages are crawled on 30 day intervals.
    Trust makes a good point, and I'm very interested too. Can you show us where we can spend money with Google, or MSN, to get listed faster (or are you somehow talking about PPC), and where the 30-day "recrawling" rule-of-thumb comes from?
    Follow my dog, Maya, and I, as we fumble around the affiliate marketing world: www.MarketingMaya.com
    Recent Project: Cheap Personal Checks (using DigitalQuill)

  13. #13
    Affiliate Manager adambha's Avatar
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    Quote Originally Posted by tlcpro
    Static web pages however, are crawled in 30 day intervals.
    Sure. Let's do some quick math.

    I get around 8,000 page views from the Googlebot each month. That's about 250 a day, 11 per hour, or one page view *every* five minutes. Perhaps I'm special though, but I doubt it.

    Quote Originally Posted by tlcpro
    If your site has never been indexed, it will take an actual submission request and can take up to 6 months to be crawled and indexed.
    This is also craziness. There's always back links. Actually, if you are not indexed and do not submit your site, but get a back link from a PR7 page (or higher) you'll appear in the index within 24 hours, if not even quicker.

  14. #14
    Newbie tlcpro's Avatar
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    Smile An example of fees for inclusion
    Quote Originally Posted by TrustNo1
    No offense, but I have a feeling you're just repeating something you read in some ebook.

    "Most search engines will let you submit your site for free, but if you want to get it listed quicker they all offer a paid listing option."

    Nope. The only one I know of is Yahoo. Google doesn't, MSN doesn't. They all have PPC which is different from the natural SERPS, what you're talking about.

    "Just having links on your site, or even links back to your site means nothing, unless they are links that are relevant to your content."

    Not true. It's better to have relevant/related sites link to you, but even good unrelated sites linking to you will help.

    "but as the rule of thumb, static web pages are crawled on 30 day intervals."

    Herb already explained that to you, I gave you a link to Google.

    "Traffic to your site is also a factor. If your site gets a lot of traffic, the Ses will pay more attention to you"

    ? If you have good incoming links, they will pay more attention to you and crawl you more often and deeper.
    From Entireweb.com:
    Get Targeted Traffic from Entireweb's
    100 Million monthly searches!

    Some of the world's most heavily-used meta search engines rely on Entireweb for providing quality search results. Make sure your site is not left out!

    The Entireweb Express Inclusion program helps you ensure that millions of people can find your site when they're looking for it. When you submit your site, it will be added to the Entireweb search engine and appear throughout our partner network in just two business days! We'll also make sure your listing stays fresh by re-indexing the page every two business days for a year.

    The cost of this service is just $24.00 for a full year's exposure throughout one of the world's largest search networks - with discounts available for multiple submissions!

    Q: I have used your FREE submission service and my site is not listed with Entireweb yet.
    A: When you use our FREE submission service we do not guarantee that your site will be submitted and if it will be submitted it will take approximately 8-12 weeks before it will be listed in the search engine.


    From MSN Search:


    • As of March, 2003, Yahoo! is the new owner of Inktomi.
    • Inktomi powers search results on more than 3000 web sites, portals and search engines, reaching over 80% of Internet users.
    • Inktomi serves over 80 million search requests per day.
    Inktomi Results:


    • Inktomi supplies secondary results to HotBot, iWon, Overture, MSN and LookSmart.
    • Inktomi's Crawler:
    • The normal crawler will crawl the web every 2 weeks.
    • Indexing sites in about 1-3 weeks.
    • The best way to get into Inktomi is to pay for your indexing.
    • You can submit to Inktomi for $39 for your first URL and $25 for each additional URL.
    • The current Inktomi fees are subject to change in the near future.
    • Submit all of your important pages, because Inktomi will not spider your links.
    • To be considered for inclusion in the Inktomi Search Index, powering the MSN Web Pages section:
    • Your site must be in English.
    • Your site cannot contain pornography, pornographic or adult advertising, gratuitous or graphic violence, material that infringes on or violates someone's rights, or material that promotes/disseminates illegal activities.
    • Your site cannot mirror or redirect to another Web site.
    There are no guarantees on acceptance or turnaround time for these submissions.





    From Google: http://www.googleguide.com/google_works.html


    When Googlebot fetches a page, it culls all the links appearing on the page and adds them to a queue for subsequent crawling.

    Because the web is vast, this can take some time, so some pages may be crawled only once a month.

    Googlebot must determine how often to revisit a page. On the one hand, it's a waste of resources to re-index an unchanged page. On the other hand, Google wants to re-index changed pages to deliver up-to-date results.

    To keep the index current, Google continuously recrawls popular frequently changing web pages at a rate roughly proportional to how often the pages change. Such crawls keep an index current and are known as fresh crawls. Newspaper pages are downloaded daily, pages with stock quotes are downloaded much more frequently. Of course, fresh crawls return fewer pages than the deep crawl. The combination of the two types of crawls allows Google to both make efficient use of its resources and keep its index reasonably current.




    We add and update new sites to our index each time we crawl the web, and we invite you to submit your URL here. We do not add all submitted URLs to our index, and we cannot make any predictions or guarantees about when or if they will appear.


    It should be noted that Google is not the only search engine that counts. It isn't the only search engine being used by the masses, and many search engines pull from each other.

  15. #15
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    Welcome to 2007. MSN used to use Inktomi for their search results awhile back and had paid inclusion, I even used it. Not now. MSN is handling search on their own now. Entireweb, nobody uses. Google there is no paid inclusion, no paid inclusion in MSN either. You're getting your info from old ebooks or old SEO pages.

  16. #16
    Newbie tlcpro's Avatar
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    Quote Originally Posted by TrustNo1
    Welcome to 2007. MSN used to use Inktomi for their search results awhile back and had paid inclusion, I even used it. Not now. MSN is handling search on their own now. Entireweb, nobody uses. Google there is no paid inclusion, no paid inclusion in MSN either. You're getting your info from old ebooks or old SEO pages.
    I quoted it because I pulled it from the MSN web site. It would make sense to me that MSN would keep its information current.

  17. #17
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    I just explained it to you. You're continuing to be wrong. It's been almost 2 years since they used Inktomi, read:

    http://forum.abestweb.com/showthread...ght=msn+search

    MSN has been officially doing it themselves since Feb. 1, 2005.

  18. #18
    Newbie tlcpro's Avatar
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    I don't even know why I am arguing this with you. Even if MSN no longer deals with Inktomi, Yahoo owns them.

    Any comments on the Google info?

    I don't know why you are being rude. I didn't read an ebook about the power of article marketing using RSS feeds, for search engine injection, I wrote one.
    ;-)

  19. #19
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    "I don't even know why I am arguing this with you."

    I don't either, it's a waste of time arguing against facts. What's Yahoo owning Inktomi have to do with anything? You're posting outdated/misinformation about search engines in a forum that knows better. There still isn't paid inclusion for MSN or Google. Reread this thread about information that people have given you about Google.

  20. #20
    notary sojac Herb ԿԬ's Avatar
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    things happen. especially with the SEs, and there is occasional panic in the virtual streets. one who tries to keep up with the GoogleGod should take a look here once in a while:

    http://www.mattcutts.com/blog/

    It is fortunate that one of the employees does speak to us. handy for dispelling rumors, too.

  21. #21
    Newbie tlcpro's Avatar
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    My Go-to-Guy
    Okay, I went to my go-to-guy, the programmer and co-creator of (edited out url) He is a master at all things Internet. Here is what he had to say..."
    From: Jim Gray

    Hi Trina! I don't know how anyone can positively state that Google crawls static pages daily. That's a lot to do, even for Google. However, I do know that Google hits our dynamically generated pages on a daily basis (not all the pages all the time though). And you will not find any definitive information about this from Google. This is one of their secrets."
    Date Sent: Mon, Jan 22, 2007 6:09 pm EST


    Google's paid inclusion is basically AdWords/Adsense. And who cares about that anyway? It wasn't the main point.

  22. #22
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    "Google's paid inclusion is basically AdWords/Adsense."

    No it's not. Adwords is pay per click advertising. Adsense is contextual advertising publishers can put on their site and make money everytime someone clicks on it. Pick a topic you have some actual knowledge on. If you're here just to talk about article marketing because that's your business, there is a paid advertising forum at the top.

  23. #23
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    Article marketing also gives you the opportunity to establish credibility


    Know what's happened to your credibility? It's down the toilet.

    That article is seriously out of date, and is spreading misleading, inaccurate information which could actually hurt innocent people who don't know any better.

    What's a really good argument against distributing articles through article farms is the unreliability of the information being spread around by self-proclaimed gurus who don't know what they're talking about.

    No, there's no reason to bother arguing; but there is plenty of reason to apologize for posting something here as being "helpful" that's inaccurate and misleading. An apology would be much more appropriate than an argument.

  24. #24
    Affiliate Manager adambha's Avatar
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    Quote Originally Posted by webworker
    An apology would be much more appropriate than an argument.

  25. #25
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    Quote Originally Posted by webworker
    An apology would be much more appropriate than an argument.
    x2
    Continued Success,

    Haiko
    The secret of success is constancy of purpose ~ Disraeli

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