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January 31st, 2007, 12:19 PM #1commision payout
I am a merchant at SAS and looking at making some changes to our current commision structure. For the better more for affiliates. I am open and looking for any suggestions or feedback on preferred structure. Please help.
January 31st, 2007, 12:35 PM #2
Too nebulous of a question, please be more specific or offer alternatives to chose from.Continued Success,
The secret of success is constancy of purpose ~ Disraeli
January 31st, 2007, 12:39 PM #3Originally Posted by Haiko de Poel, Jr.
January 31st, 2007, 12:43 PM #4
I'd also suggest putting together a promotional calendar/marketing strategy, to take advantage of seasonal highs and lows in your particular retail category. You might take a look at this thread to get some ideas.
Hope that provides some food for thought!best,
ShareASale Client Services
January 31st, 2007, 02:03 PM #5Originally Posted by Carolyn - ShareASaleOriginally Posted by Carolyn - ShareASale
January 31st, 2007, 02:13 PM #6Originally Posted by rcampbellRon Bechdolt | Affiliate Program Management Consultant
7 Days A Week Marketing
February 1st, 2007, 12:02 AM #7
Cash incentive bonuses for meeting certain performance levels are great for affiliates. I love 'em! What I think a lot of merchants do wrong is making them practically impossible to attain. Make a tiered structure of bonus payouts that start at a very reasonable number of sales transactions or total dollar amount of sales generated for the lowest bonus, up to a very generous one for your fantastically performing affiliates.
I always grumble when I see merchants with a tagline in their program details like "You get a $500 bonus when you hit 1000 sales in any month!" Who the heck can possibly generate 1000 sales in 30-31 days?! (Ok, Donuts and Scoot, don't answer that.) Give us an attainable goal. Imagine how much more time your affiliates will spend on improving their campaign with your program, if they know they are within reach of a nice cash bonus. And when I've hit the second or third tiers of a bonus structure, it's always been a big rush. Don't discount the emotional reactions of us affiliates. We're humans and thus very susceptible to this sort of thing.
By TshirtFreak in forum ShareASale - SASReplies: 7Last Post: March 4th, 2008, 10:52 PM