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  1. #1
    Pimp Duck popdawg's Avatar
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    Merchants - A tip re coupons & deals & the deal DB
    This is just a little comment on coupons and deals in the deals databse.
    This may seem basic, but in all honesty I see some of this from very experienced merchants who have been around for a while.

    Title - good place to put what the deal or coupon is.
    Description - good place to put what the deal or coupon is.
    Restrictions - good place to put the restrictions.
    Coupon Code - good place to put the actual coupon code.

    Some examples:

    $20 Off Orders Over $250 <-- Good title
    Take $20 off orders over $250 with coupon code <-- Good description
    ABABABAB <-- Having the coupon code is good.

    Doing the above or a combination of the above is good. The coupon code is in the description? OK, I can live with that. No description but all the info is in the title? Still OK with that, although it's not ideal but I'll take it.

    BUT ...

    Exclusive Offer <-- Bad title What is the offer?
    <-- empty description - Still dont know what the offer is
    <-- blank coupon code = don't know what the coupon code is or how to get it. If no coupon is needed, fine, I can work with that and am OK with it although I kind of like that in the description so I can be sure.

    Nowhere in the title, description, restrictions, coupon code or any other field in the deals datafeed did it say what this "exclusive offer" was. After digging, you can find the particulars. (Coupon code ABABABAB, the actual deal is $ off a purchase, etc) But it's NOWHERE IN THE FEED.

    Another example:

    Big Discounts <-- On what?
    Great discounts with this offer <-- On what? How much? etc

    These aren't exact wordings, but you get the picture.

    Title - USE IT TO SAY WHAT THE DEAL IS
    Great Offer, Huge Savings, fantastic opportunity, etc ARE NOT TITLES!!!

    Description - Use it to describe the deal. Seems simple enough. You STILL need a title though!!

    Coupon Code - THIS IS WHERE THE COUPON CODE GOES. We can find it elsewhere AS LONG AS ITS PROVIDED, but you save many people time by putting it here. It is after all ... FOR THE COUPON CODE!!!

    End Date - USE THIS FIELD IF THE DEAL ENDS
    - If this is not filled in, we can only assume it's ongoing. Don't come to us three days later and say that deal is expired as of this morning, why are you still showing it.

    Restrictions - If it doesn't apply to something/someone/brand/etc put it here.
    DO NOT PUT A FULL DISCLAIMER OR RESTRICTION IN THE TITLE
    Save 15% on Tamagotchimathingies excluding all pink Tamagotchimathingies unless they have polka dots or green stripes and the temperature outside is between 15 degrees and 30 degrees. Tamagotchimathingies with purple are restricted from this sale) <--- Very, very, bad title and you will have to be punished.

    Category <-- Handy field. can't rely on stores using it properly so don't use it at all, but boy is that a handy field (In theory).


    Keywords <-- DO NOT PUT DESCRIPTIONS, TITLES, RESTRICTIONS or COUPON CODES HERE. Keywords. Key - words. Not Description words, coupon words, End Date words, etc.

    I'm done.
    Thanks for letting me vent
    ================================================================
    Been away, now I'm back. Not as much, but I'm back & starting from scratch. Where I was, was fantastic. Where I am now, less so. Things have changed, become harder. So have I. Game ON!!!
    ================================================================

  2. #2
    Classic Rocker Mack's Avatar
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    Quote Originally Posted by popdawg


    ABABABAB <-- Having the coupon code is good.

    In NOT good. I won't run any coupon with a code on it. Period.

    People will write down or cut and paste the code, then don't click the link, which excludes me from my commission(s).


    1. Say what it is.
    2. When it's clicked on have them land on that product, showing THAT discount.
    3. Better yet, have them land on the cart page, with the item in the cart, and the coupon price applied.

    Codes? Nope, all it does is give the end use the chance to bypass me.

  3. #3
    ABW Ambassador Vrindavan's Avatar
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    on coupon database page, did a search, all results list out.

    i hate i have to click one more page to see the full details.

    It is much better showing all info out on the search result listing page.

    offer detail + code + promotion period + affiliate link

  4. #4
    Comfortably Numb John Powell's Avatar
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    Quote Originally Posted by Vrindavan View Post
    on coupon database page, did a search, all results list out.

    i hate i have to click one more page to see the full details.

    It is much better showing all info out on the search result listing page.

    offer detail + code + promotion period + affiliate link
    You bumped a 3 year old thread for that. It's not even very closely related to the OP in my opinion.


  5. #5
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    For three years old Popdawg's post is still relevant. I think that Vrindava's point is more of a technical issue about how the deals are displayed in Shareasale when you try and get them as an affiliate.

    We try and follow Popdawg's advice (I didn't remember where I read it and it has probably been repeated!) when posting deals to the Shareasale deals database.
    Deborah Carney
    TeamLoxly.com BookGoodies.com ABCsPlus.com

  6. #6
    Comfortably Numb John Powell's Avatar
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    Quote Originally Posted by loxly View Post
    For three years old Popdawg's post is still relevant. I think that Vrindava's point is more of a technical issue about how the deals are displayed in Shareasale when you try and get them as an affiliate.
    Exactly. It would be an issue for SAS improvements not merchant input improvements.

    It's just one of my pet peeves when a really old thread is used to add a comment that doesn't add value to the thread. It's because I have never gotten in the habit of looking at the date first and then get mad at myself when I get deep into it only to find it real old.

    I wish there could be a date by the poster's name in the list of new posts added. I was getting all glad that Popdawg was back. He hasn't posted but twice since Nov 2009.


  7. #7
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    Maybe Pop will get the email replies to this thread and come in to say hi. I miss him around here too!
    Deborah Carney
    TeamLoxly.com BookGoodies.com ABCsPlus.com

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