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March 30th, 2007, 03:23 PM #1
Mortgage and Insurance Programs
- Join Date
- March 6th, 2007
I recently started 2 sites for these markets which are now starting to get some nice traffic. Since I am pretty new at this I was wondering what is the amount of commission should I look for when searching for programs.
The insurance (health insurance) site is more mature and currently generates between 10-20 leads per day. I've seen programs ranging from $4-$8 per lead. Is this the average for the industry or maybe I am just not looking hard enough?
For the mortgage site I currently work with Lending Tree(CJ) which pays 55$ per refinance lead and lower amounts for other leads. This is the highest rate I could find.
I've seen many sites in these industries (lead generation sites) which typically use their own form from start to finish. I assume they have contacts directly with mortgage/insurance agents so they sell the leads to them directly. I also presume that having the entire form on your site is better for CR. What I don't understand is if that they are selling the same lead to multiple agents and thus make more per lead or if they are just getting higher rates per lead from whoever they are working with.
I know these sound like newbie questions but I am a newbie when it comes to these markets...
March 30th, 2007, 05:54 PM #2
- Join Date
- December 20th, 2005
Generally, the more value you add, the more profit you get to keep. But the flip side is that it's more work then just linking to an affiliate program.
April 1st, 2007, 05:06 PM #3
Your assessment of the $4-8 payouts is right on. We are on the higher end of that, with our higher tiers topping out at about $8.25.
I won't the board, but I would love to talk to you anytime about working together.
My contact information is in my signature
April 11th, 2007, 10:50 PM #4
Originally Posted by krelian
- Join Date
- January 26th, 2007
- Connecticut (I spelled it right this time)
April 12th, 2007, 01:56 PM #5Originally Posted by DoctorMike
It's an avalanche effect, really. You send good quality traffic, you get better incentives, which hopefully frees up some cashflow to send even better traffic, etc etc etc. Circle of life
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