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May 27th, 2007, 08:52 AM #1Do Small Niche Sites Still Work?
I have several undeveloped .com names and Iíve been trying to figure out how best to get them going. Because the names are pretty targeted I could either:
Develop small niche-type sites.
Develop them with RSS feeds from existing sites.
OR Ė maybe there is something I havenít thought of?
Anyway, small niche sites used to be the way to go. Do you think they still perform like they once did?
Last edited by leeann; May 27th, 2007 at 08:56 AM. Reason: I didn't like my original wording :)
May 27th, 2007, 10:52 AM #2
I have an affiliate that went from a new affiliate to the best program's affiliate within 10 months with a very niche merchant. And it's not a PPC or a coupon affiliate. They use the merchant's feed and put a lot of love and diligence into how they feature the merchant's products and serve their visitors (the merchant's prospective customers)!!
I guess, it all depends on the niche. But yes, some niches are still very favorable to affiliates.
May 27th, 2007, 01:21 PM #3
Niches are wonderful. Find something compelling that you can provide, via your website, to those interested in that niche.
May 27th, 2007, 02:49 PM #4
Originally Posted by Geno Prussakov
- Join Date
- January 18th, 2005
May 27th, 2007, 05:26 PM #5
I think he's just implying that everyone expects those affiliates to be the big ones, but that niche affiliates can do just as well.
I've always contended that niche sites can do very well if they become the authority in that niche. When someone thinks of that niche, they should think of your site. Some examples... Coupons: FatWallet... Affiliate Marketing: ABestWeb... Videos: YouTube... Search: Google... You can probably think of some in smaller niches that you're familiar with. You can still do very well in big niches without being the most authoritative site, but the smaller the niche, the more important it becomes.
How do you become an authority in a niche?
1. Provide more information, in a more organized way, than anyone else in the niche.
2. Answer the questions and/or problems that people in the niche have.
3. Provide a community for the niche.
4. Provide a true service. Monetize everything you can on the site, but don't skip or neglect things that you can't monetize. These things will build your traffic and make you the authority.
The amount of highly targeted traffic that you get by being an authority is incredibly important. People will come back regularly, tell their friends, post about you in forums and blogs, link to you from their niche web sites, etc. All of that will indirectly help your SEO as well.
May 27th, 2007, 06:07 PM #6Originally Posted by UncleScooter
Originally Posted by leeann
Sorry if my original posts "sounded" in any way inferior to PPC affiliates. It was certainly not meant that way. I'm afraid your highlighting of the sentence on PPC and coupon affiliates added to it sticking out. It didn't mean to stick out, Scott. ...and Geno never "speaks as if PPC affiliates are bad and are not diligent". Never. ...neither would I ever speak inferior of coupon affiliates. My example only meant to show that a niche site, built around a datafeed can get from ground to stars in no time.
May 27th, 2007, 06:17 PM #7Originally Posted by Geno Prussakov
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