View Poll Results: Which would you rather promote?
- 11. You may not vote on this poll
CPL + CPS
other (please post to explain)
none (please post to elaborate)
July 18th, 2007, 03:22 PM #1CPS or CPL + CPS ?
Guys (and gals, of course),
I would highly appreciate your opinion on this one:
I have a client who is an authorized Dish Network retailer. They are selling their service (installation) in two ways (on two separate websites) now: (1) straight one-page website with a form that is filled out by a prospect, agreeing to get everything installed, and (2) a preliminary short form (name, address, phone number, e-mail), followed up by an installation request form.
Should you have time to get into this, which one would you be more comfortable (or interested in) promoting: the first one with a straight CPS payout of $130 or so per sale, or the latter one with a CPL payout of $7 + an additional CPS payout of $130 if they do decide to fill out the second form after the shorter one?
Many thanks in advance for your votes and/or comments.
Geno Prussakov AM Navigator LLC Twitter.com/ePrussakov We Manage: These affiliate programs My Services: Affiliate program management, audit, consulting, speaking
July 18th, 2007, 03:35 PM #2
- Join Date
- March 2nd, 2007
One form should be good with payout $130 + $7 = $137 offered
July 18th, 2007, 03:47 PM #3
Originally Posted by redtagdeals
- Join Date
- December 6th, 2006
July 18th, 2007, 03:52 PM #4
I got your PM, oziman. Thank you. Will reply within 24 hrs.
July 18th, 2007, 04:07 PM #5
As long as the second form isn't asking for information submitted in the first form, I would prefer to get the extra $7 for everyone that buys, and the $7 for everyone who doesn't is nice candy as well.Chris Sturgill
"All my life I've had one dream, to achieve my many goals." - H. Simpson
July 19th, 2007, 01:06 AM #6
Thank you, Chris.
Would appreciate more votes, folks!
July 19th, 2007, 05:46 PM #7Originally Posted by Geno Prussakov
Your first example requires more up front information plus the sale (a "big" commitment) in order to get the "CPS payout."
Dish Network installation & service reminds me somewhat of time sharing in the way that the selling process goes more smoothly with a "give and take" [attitude/process in terms of contact/contract] plus additional information. People want to to find out about the service and then think it over (there could always be a bonus for the customer if the customer agrees within a certain time period). The short form comes across as a casual contact; it is appealing to the customer.
Write up the "follow up" with some type of deal (even a minor one) in order to make the customer really want to follow up and close the deal.
The affiliate would have a better chance at CPL payout of $7 + an additional CPS payout of $130. The preliminary short form would most likely not ask for all of the information as opposed to what would be required from the first; customers are more likely to fill out a short form with a name, address, phone & e-mail. This gives your customer a chance to "think it over" [this will have the added benefit of making your customer feel as if he/she/they made an intelligent choice in handling the transaction] and then complete the remaining details of the installation request form.
Whereas in the first example, it may be difficult to sign a complete sale immediately. "Straight CPS" is asking for everything up front whereas the "CPL payout of $7 + an additional CPS payout of $130" allows the affiliate to be paid for making the contact regardless of whether the household signs on for the service or not.
Last edited by Rhia7; July 19th, 2007 at 06:14 PM.~Rhia7 -- Remember the 7
July 20th, 2007, 02:15 PM #8
Thank you, Rhia. Seems that most other voters feel the same. 100% votes are now for the CPL+CPS scheme...
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