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  1. #1
    The Seal of Aproval rematt's Avatar
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    Google, DoubleClick On Defense Against Senators
    Interesting article on WebProNews this morning:

    Google, DoubleClick On Defense Against Senators
    David A. Utter | Staff Writer

    The main defense put forth by Google and supporters of its proposed
    acquisition of DoubleClick holds that the two companies do business
    differently when it comes to advertising.

    One company sells ads, one delivers them. In a nutshell, that's
    Google's view of the DoubleClick deal, and there isn't any reason
    for people to be so fired up about it.

    In testimony before a Senate Judiciary subcommittee, Google and its
    main DoubleClick detractor, Microsoft, fenced over the subtleties
    of that characterization. The Los Angeles Times noted how the tech
    companies resorted to analogies to help less tech-savvy Senators
    understand what is taking place. Google's David Drummond and
    Microsoft's Brad Smith quibbled over the choice of analogy:

    "Google is to DoubleClick what, say, Amazon is to FedEx,"
    Drummond said. "Amazon sells books. FedEx delivers them. And by
    analogy, we sell ads, DoubleClick delivers ads. Two different
    businesses."


    "I think a better analogy is this: Google is already Amazon
    and is already FedEx," (Smith) said. "Now, they're proposing to
    buy the post office."

    more....
    I love the irony.

    -rematt
    Last edited by rematt; September 29th, 2007 at 10:40 AM.
    "I know that you believe you understand what you think I said, but I'm not sure you realize that what you heard is not what I meant." - Richard Nixon

  2. #2
    http and a telephoto
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    "I think a better analogy is this: Google is already Amazon
    and is already FedEx," (Smith) said. "Now, they're proposing to
    buy the post office."
    That's funny.
    Deborah Carney
    TeamLoxly.com BookGoodies.com ABCsPlus.com

  3. #3
    Prince of Content Vinny O'Hare's Avatar
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    Google would buy the post office and place ads next to the stamp on the envelope

  4. #4
    The Seal of Aproval rematt's Avatar
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    Quote Originally Posted by nyfalcon
    Google would buy the post office and place ads next to the stamp on the envelope
    No I think the stamp would be the ad and they would penalize you for "Invalid Licks".

    -rematt
    "I know that you believe you understand what you think I said, but I'm not sure you realize that what you heard is not what I meant." - Richard Nixon

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