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  1. #1
    Full Member RickPlmr's Avatar
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    Unhappy Changed Links and Conversions Go Up (Temporarily)
    This is the third time in the last few months that I've noticed 2-3 weeks of consistent sales from a particular merchant, and then have seen sales drop down to zero... only to spring back after I swapped links a few days later (ie. used the same merchant but chose a different link in their list of available links in CJ).

    Do others have similar experiences?

    It seems to be more than just coincidental.

  2. #2
    Speechless OTProf's Avatar
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    Rick --

    I've wanted to post the same question! YES -- I've experienced the same thing over & over and now regularly swap out links. I agree that it just doesn't seem coincidental.

  3. #3
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    Now that sure is interesting. When this happens does the traffic you send to the merchant change at all? I'm asking because I wonder if swapping out the server name might seem to some SEs as if you've updated the web site.

  4. #4
    Full Member RickPlmr's Avatar
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    It's been really noticeable these last few times because I had a product that was converting about every 20 clicks. Then there would be a few days where clicks would be up around 40 or 50 a day with zero sales. Finally, after swapping links, I'd get a sale within the next 5 or 10 clicks... way too coincidental.

    Yesterday after swapping links, I had 3 sales for this product over the next few hours!

    Woke up to another this morning, and I bet another 2 or 3 will come in tonight.

    What happens when I run out of links to swap with?

    I did notice that CJ rotates the links to point at a few different servers each time you refresh the link generation page, so maybe I'll be ok for a while longer. But I hate to think that I might be stuck rebuilding page links every couple of weeks, which will continue to become more of a burden as I build new pages each day/week.

  5. #5
    Full Member RickPlmr's Avatar
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    Good question Rhia.

    The traffic has been growing steadily on these pages the more I link to them in Yahoo Answers (and the more they get rated as best answers) and the more people Stumble them, but I'm not seeing any obvious spikes.

    I'll keep an eye on that though and see if that might account for some of the variance in conversions.

    FWIW, other click-based revenue streams like Google Adsense and Kontera have also continued to increase (both approaching $10 a day consistently now), whereas the CJ conversions exhibit the trend that started this thread.

  6. #6
    What's the word? Rhia7's Avatar
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    Quote Originally Posted by RickPlmr
    Yesterday after swapping links, I had 3 sales for this product over the next few hours!

    Woke up to another this morning, and I bet another 2 or 3 will come in tonight.
    I'm going to have to try that!
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  7. #7
    Resident Genius and Staunch Capitalist Leader's Avatar
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    Swapping links/banners to raise conversions is an age-old strategy.

    And yes, it works. I used to do mine at least every month, until I got so many pages up that it was just too overwhelming.
    There is no knowledge that is not power. ~Hemingway

  8. #8
    Life is Supposed to be Fun! Rexanne's Avatar
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    Quote Originally Posted by Leader
    Swapping links/banners to raise conversions is an age-old strategy.

    And yes, it works. I used to do mine at least every month, until I got so many pages up that it was just too overwhelming.
    OK before I run off and change links on all 500 plus pages on my sites, WHY does link swapping work? Is it something random or is there something logical about it I can wrap my brain around?
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  9. #9
    What's the word? Rhia7's Avatar
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    Quote Originally Posted by Rexanne
    WHY does link swapping work?
    My guess is that it's considered to be a fresh update. Any other possible reasons?
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  10. #10
    Resident Genius and Staunch Capitalist Leader's Avatar
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    Quote Originally Posted by Rexanne
    OK before I run off and change links on all 500 plus pages on my sites, WHY does link swapping work? Is it something random or is there something logical about it I can wrap my brain around?
    Beats me why, but my guess is that people who have seen the old banners/links on the page (and started ignoring them) get "woken up" a bit when they're swapped.

    I do recall that often, just changing banners but leaving the text links alone would trigger it. Kind of like switching up the window dressing in a retail store.

    My rankings didn't seem to change, at least not after 2001 or so...whenever it was that G got better at determining what amounts to a "substantial" update. What was affected was the conversion ratio, not the level of raw traffic.

    When it comes to changing text links, that takes more thought, because the text CAN affect your SE rank. If I want to change a text link that has a certain keyword, for instance, I have to rewrite the text a bit to mention that keyword somewhere else. Of course, this part is more feasible on nonfeed sites, where you can just respin your original pitch a bit.
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  11. #11
    Grandma broke her coccyx! Uncle Rico's Avatar
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    Quote Originally Posted by Leader
    Beats me why, but my guess is that people who have seen the old banners/links on the page (and started ignoring them) get "woken up" a bit when they're swapped.
    Sounds like a good argument for auto updating banners that get changed automatically based on new promotions.

  12. #12
    ABW Ambassador Packy's Avatar
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    Quote Originally Posted by RickPlmr

    Yesterday after swapping links, I had 3 sales for this product over the next few hours!

    Woke up to another this morning, and I bet another 2 or 3 will come in tonight.

    What happens when I run out of links to swap with?
    Ummm, Use Mine???

  13. #13
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    When your changing your links, do you change the words on them to or are you just changing the CJ link code? This is a big concern for me since 98% of my sales are through PPC.

  14. #14
    Full Member RickPlmr's Avatar
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    I'm only changing the href part of the text links. Nothing else.

  15. #15
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    Cool, I'm going to try it with a few of my merchants, I use about 20/25 different ones and I'll see if I see any significant increase

  16. #16
    The "other" left wing davidh's Avatar
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    I've found that conversions go up permanently (so far, at least) whenever I change CJ links to links from someplace else.
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  17. #17
    What's the word? Rhia7's Avatar
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    Quote Originally Posted by davidh
    I've found that conversions go up permanently (so far, at least) whenever I change CJ links to links from someplace else.
    David, do you mean conversions go up when you swap one CJ link for another (related or the same) CJ link
    *or* does "someplace else" imply a link from a different source/network and thus you are substituting a CJ link to take the place of what had been a link from SAS (as an example of a different network link) or another source?

    In the same vein, some merchants have accounts with CJ plus another network.
    Are you suggesting that the affiliate play "Double Dutch Jump Rope" with links on the same page for the same items?
    Last edited by Rhia7; October 19th, 2007 at 01:47 AM.
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  18. #18
    Full Member RickPlmr's Avatar
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    I'm actually planning to do that at the start of next month - switch CJ links for the same product to use one from another network, and see what happens.

    I trust Amazon more than CJ at this point, even though commissions are lower, because I get conversions from them every day on a few other products.

  19. #19
    What's the word? Rhia7's Avatar
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    Interesting -- I'm sure many will be curious about the outcome.

    I have merchants simultaneously on different networks but I usually keep the widget links from one the merchant on one network separate from widget links for the same widget from the same merchant but using a different network separate.

    Do you think it would cause confusion for the merchant if links generated from different networks for the same product were used on the same page?

    I might try this experiment by substituting the same banners from 2 different networks (one at a time for the same position).
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  20. #20
    Full Member RickPlmr's Avatar
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    One other thing I did this morning was switch to using encrypted links. I wasn't sure if they would work, but two sales just rolled in and so I'm convinced that they work just fine

    (I always wondered about those, so if you're like me and weren't sure, I'd say go for it - they seem to work fine)

  21. #21
    The "other" left wing davidh's Avatar
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    do you mean conversions go up when you swap one CJ link for another (related or the same) CJ link
    *or* does "someplace else" imply a link from a different source/network
    What I mean is, if (actually no "if" about it *wink*) I change from Rocawear, Baby Phat, Etc. links over to Dr Jay's (Performics) instead of the respective programs on CJ, sales conversions go from "one or two sales per month" to "sales all day long every day".
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  22. #22
    ABW Ambassador Airstrip's Avatar
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    Same number of clicks = conversions all but stopped
    Quote Originally Posted by RickPlmr
    This is the third time in the last few months that I've noticed 2-3 weeks of consistent sales from a particular merchant, and then have seen sales drop down to zero... only to spring back after I swapped links a few days later (ie. used the same merchant but chose a different link in their list of available links in CJ).

    Do others have similar experiences?

    It seems to be more than just coincidental.
    I am not sure if my case is similar, but I was also enjoying consistant sales from a particular merchant. One sale every 20-30 clicks. Then starting yesterday, and continuing through today, sales have been zero and the number of clicks have stayed fairly strong. Most of my sales are from PPC, however ALL sales from this merchant went poof! Now I do use a mix of all the CJ domains in my URLs.... I do not know what to think. I suppose its just one of those dead periods, but as we enter into the holiday seasons... it is making me nervous.
    Last edited by Airstrip; October 20th, 2007 at 04:38 PM. Reason: spelling
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  23. #23
    Web Ho - Design B!tch ~Michelle's Avatar
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    I have one merchant in particular with CJ that this is true for.

    I will go days with good sales every day for this merchant, then suddenly, no sales at all for weeks. If I change the href part of the link, sales start right back up good and strong.

    So, whenever the sales die for that merchant, I swap the links out and I am good to go again.

    Same exact wording on the links, just different link code.
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  24. #24
    Troll Killer and best Snooper!
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    This is just too weird.

    I smell parasites rotating out their CJ domains to avoid being detected.

    So here's a little project for those of you who've had the experience of a merchant converting and then sales suddenly drying up, only to be restored when you swapped out the CJ domain in your links.

    Make a list of your merchants you've seen this behavior with. Check the major parasites to see if those merchants are affiliated with any of them. Make a list of who's in bed with whom and report back to the rest of us.

    If my guess is right we can expect to see a lot more of this behavior in the next two months.

  25. #25
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    I don't know if this is of any importance to what is being mentioned here but I realized that one of the biggest group of spammers that used to be promoting porn and pills are presently getting into some CJ's merchant and Amazon as well.

    These are the people that owns a big part of those compromised machines and thus stuffing cookies for them is child's play. The are using these zombies to do comment spam as well although their core activities is still oem, pills and porn.

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