Results 1 to 7 of 7
  1. #1
    ABW Ambassador kse's Avatar
    Join Date
    November 29th, 2005
    Posts
    2,511
    Question Merchants Links on my sites Homepage
    I have a few select Merchant Links on my Home page. The question is: If a visitor clicks on the link/banner do I direct them: Directly to the merchant site or direct them to a detailed page about the merchant? These are General Links not product links.



    I am thinking that I sent them directly to merchant site (in a new window).

  2. #2
    Outsourced Program Manager paladin's Avatar
    Join Date
    January 29th, 2007
    Location
    USA
    Posts
    84
    It all depends on the context.

    If the text around your link says something like "find out more about MerchantName" then send them to the about page.

    On the pother hand, if the text around your link says something like "Visit MerchantName" then send them to the merchant's home page.

  3. #3
    ABW Ambassador kse's Avatar
    Join Date
    November 29th, 2005
    Posts
    2,511
    Quote Originally Posted by paladin
    .... On the other hand, if the text around your link says something like "Visit MerchantName" then send them to the merchant's home page.
    Oop's I got to change the wording

    Thanks paladin

  4. #4
    Member TonyCafaro's Avatar
    Join Date
    August 22nd, 2007
    Location
    Buffalo, NY
    Posts
    147
    Direct them to the merchant's page for some milk and a cookie

  5. #5
    Member GoNicoFish's Avatar
    Join Date
    October 2nd, 2006
    Location
    Michigan
    Posts
    156
    Make sure that your landing page is as specific as possible. If the link is anything more than general (ie, see newest arrivals, top sellers at, 50% off, etc) use links that are as direct as possible so the visitor doesn't have to guess where to go to get to the "context" of the link. Ideally, one click should get them where you want them to go to "convert a sale".

  6. #6
    ABW Ambassador kse's Avatar
    Join Date
    November 29th, 2005
    Posts
    2,511
    The Links I am currently displaying on my Homepage are Merchant Links not product links. So say I have a general Image for sears (example only) I currently send them to the Sears homepage. On my other topic pages I will send them to the subpage related to that topic.

  7. #7
    Moderator BurgerBoy's Avatar
    Join Date
    January 18th, 2005
    Location
    jacked by sylon www.sylonddos.weebly.com
    Posts
    9,618
    Wink
    Put a text link with the banner that says - Click Here To Shop At Sears.

    If they can't understand where they are going with that link - they have a real problem.

    Vietnam Veteran 1966-1970 USASA
    ABW Forum Rules - Advertise At ABW

  8. Newsletter Signup

+ Reply to Thread

Similar Threads

  1. Links to homepage, and conversion
    By joshtck in forum Merchant Best Practices Forum
    Replies: 7
    Last Post: June 8th, 2009, 07:05 PM
  2. File containing all my merchants with links to homepage?
    By Code Monkey in forum ShareASale - SAS
    Replies: 1
    Last Post: August 8th, 2008, 01:34 PM
  3. Merchants with links to other sites
    By cazzie in forum Midnight Cafe'
    Replies: 6
    Last Post: October 28th, 2001, 07:16 AM

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •