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  1. #1
    ABW Ambassador Daniel M. Clark's Avatar
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    January 7th, 2006
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    Labeling Ads?
    I was told - by someone whose opinions I don't trust in the least - that the federal government is requiring advertisers and/or sites to label their ads with the word "advertisement". I've noticed some ads have that marking and some don't at ABW. Does anyone have any reliable information about this? And how would that affect affiliate linking, if at all?

  2. #2
    ABW Ambassador
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    It is bs.

  3. #3
    ABW Ambassador Daniel M. Clark's Avatar
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    Any thoughts about where this person got the idea from? I've looked around ABW with no luck, and I can't find discussion of it anywhere else.

  4. #4
    ABW Founder Haiko de Poel, Jr.'s Avatar
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    January 18th, 2005
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    I don't believe it. The why most do it is to show that it is an ad and not an endorsement nor an offering of the original site.
    Continued Success,

    Haiko
    The secret of success is constancy of purpose ~ Disraeli

  5. #5
    Resident Genius and Staunch Capitalist Leader's Avatar
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    January 18th, 2005
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    It's possible that the person is mixed up...there was some bit a while back where search engines have to admit which listings are sponsored, rather than just putting paid ones in amongst the free ones. I don't know if that ever became law, or if it got stuck in the "they should say" stage.

    But I've never heard of such a rule about things which are already obviously ads, like banners or even blatant promotional pitches.
    There is no knowledge that is not power. ~Hemingway

  6. #6
    ABW Ambassador Daniel M. Clark's Avatar
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    Thanks guys. Like I said, I don't trust the person who gave me this info in the least - and I definitely trust the opinions of the people who do this for a living.

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